Paris, France and Atlanta, USA.

Kowee, a leading provider of yield and pricing solutions in Europe is launching its operations in the North American market and has named Dr. Saloni Firasta Vastani as CEO for Kowee, USA.
Kowee brings a highly innovative and sophisticated set of software solutions dedicated to the parking industry in North America.

Over the last four years, Kowee has quickly grown its presence and market share in France and is growing rapidly in the rest of Europe serving airports, urban and city parking facilities.
As the transportation landscape in North America evolves, with the penetration of connected cars, electric vehicles, shared commuters, integrated options for transportation, and the emergence of autonomous vehicles, consumer’s preferences for using and paying for transportation and parking is changing at an accelerated pace. Kowee is uniquely positioned to capitalize on this opportunity in the North American market.

“Our goal for launching Kowee’s solutions in North America, is to address a market that is rapidly shifting from parking operators offering on-premise flat prices, to a marketplace where online booking is becoming ubiquitous in most cities and airports. The new apps are giving drivers geo-located prices and real-time availability resulting in improved customer experience with price transparency pushing parking operators to offer price competitive offerings. Kowee’s solutions are precisely designed to help this dynamically evolving market where agility is key.” explains Xavier Zakoian, co-founder and CEO of Kowee.

Dr. Saloni Firasta-Vastani will be leading the operations in North America as CEO and co-founder of Kowee, USA. Dr. Vastani brings deep expertise in pricing management coupled with a wealth of experience in the parking industry. She is a graduate of Emory University.

“I’m honored to join the leadership team of Kowee. Kowee’s expertise in the industry with its sophisticated algorithms with proven deployments at both urban and airport operators positions us with a unique opportunity to enter and grow quickly in the US market. Kowee’s assets are its phenomenally loyal customer base, world-class products, delightfully talented people, reputation for continuous innovation and market momentum. As we grow globally, add more capabilities for our customers, our mission remains the same – to help parking operators improve their bottom line.” says Dr. Vastani.

Kowee launches in the US market with three cloud based solutions: K-Analytics, K-Pricing and K-Yield.

  • K-Analytics analyzes the demand and customer behavior to better manage revenue with customizable dashboards.
  • K-Pricing designs optimal pricing policies by performing simulations that instantly estimate revenue impacts.
  • K-Yield optimizes revenues using sophisticated yield algorithms, predictive occupancy, and dynamic pricing which work with pre-booking requests as well as drive-ups.

About Kowee

Kowee was founded in Paris, France in 2013 and provides innovative, world–class technology solutions for the parking industry. Kowee is a leading provider in France and is rapidly growing its presence across Europe and North America. Kowee develops advanced software solutions specifically designed for parking lot operators focusing on yield and pricing optimization.

For more information about Kowee, please visit www.koweepark.com, email at contact@koweepark.com or call at (470) 227 0815.